When you visit the shop to shop, have you ever noticed that some of the merchandise is displayed on some kind of special stand (rack) and the other (not special) lies on the shelves? These unique stands are known as POP displays. They are designed to grab your attention and entice you to purchase the products. But is it really better than normal shelves? In this article, we will explore the differences between POP displays and traditional shelving to determine which is more effective in stores like Yize Display.
POP Displays vs. Standard Shelves
What’s the first thing you notice when you go into a store? Is it the vibrant POP displays with colorful signage, or is it the plain shelves neatly stocked with product? Point-of-purchase displays are designed to be eye-catching and appealing, and you should check them out. Regular shelves, by contrast, are more straightforward and help with locating item in question. So, for stores like Yize Display, which one is better?
Disadvantages Of POP Displays Vs Regular Shelves
POP displays have a major edge in terms of attracting the attention of shoppers. They can make a product pop with their bright colors and fun designs. This tends to bring even more people over to seep in closer. But regular shelving is more functional and space-efficient. They allow stores to display many products, without occupying too much space. So how is a store owner to decide between the two?
How Sales are Impacted on POP Displays vs. Regular Shelves
POP displays are more effective than regular shelves when it comes to making sales. Because they stand out, they can entice shoppers to purchase on the spot. Regular shelves may be less eye-catching, but they allow customers to browse products at their own pace. POP displays are more fun for the customer as they provide a better shopping experience, while regular shelves are ideal for those who already know what they need. So, what is the best choice for stores like Yize Display?
Display Choices and How They Impact Shopping Behavior
There are certain things that you can do with the way that products are shown, for example, that can impact customer behavior in a store. POP displays are designed to capture attention and deliver intrigue, encouraging shoppers to discover new products that they may not previously have considered. Regular shelves are simpler and more useful, enabling customers to easily discover what they need and purchase it. So, what do these differences mean to how people shop in stores such as Yize Display?
Bottom Line: POP Displays vs Standard Shelves
All in all, there are pros and cons of both POP displays and standard shelves for showcasing products in store. POP displays are key for attention-grabbing and impulse purchases, whereas standard units are functional and space-saving. Store owners such as Yize Display need to consider a variety of factors, including the type of products they're selling, the layout of the store, and the demographic of their customers, when deciding between the two choices. By investing in the perfect balance of POP displays and regular shelving, retailers can put together a shopping experience that is enjoyable and effortless for people of all ages.
